Portfolio: Journey Church

Journey Church final logo


After careful consideration, the church known as Colleyville Assembly of God (near Fort Worth, Texas) in 2018 felt it was time to adopt a name and brand that more clearly represented the mission of the church.

Journey Church final logo
Journey Church logo


  • Brand Consultation
  • Logo Design
  • Website Design
  • Website Development
  • Print Media
  • Secondary Brand Design

Design Approach

Major themes and imagery were identified after initial discussions with key representatives of the church. It was important that the new brand include clean, modern, and welcoming imagery that somehow conveyed a journey or progression.

The simple and bold Jouney Church icon pictured here is the focal point of the logo/wordmark and includes an arrow pointing forward (signifying progression) and upward toward heaven.


A completely new website ( was designed and developed using a customized theme running on WordPress.


Numerous printed graphics were created to help support the new logo and website:

Secondary Brands

In addition to the primary Journey brand, the church also needed visual identities for secondary brands. This included a multi-year vision campaign called The Charge and a seasonal Christmas at Journey Church event.


It was a pleasure to work with Journey Church to create a portfolio of impactful brands designed to last for many years.